What you think you know: Compare to Statistical Facts

In this very insightful TedTalk, Alan Smith outlined the false dichotomy that there are only two types of people: those who're good with numbers & those who're not.

Conducting Qualitative Research across Jamaica: Highlights

Team Balcostics recently concluded a qualitative research (Focus Groups & Qualitative Surveys) project involving youths, small and large scale farmers across 9 parishes in Jamaica. The following are some lessons  learnt: Scheduling & organizing participants - give participants at least one week notice to prepare and adjust their schedule. Logistics - Some of the target groups were located in…

6 steps to executing a successful Focus Group

During my final year at university, I conducted my first focus group. What seemed like a daunting task, was a success due to adequate preparation. Today, I would like to share some best practices on how to effectively execute your first focus group. Focus groups are a form of qualitative research that basically explores different…

The Research Continues: YS Falls & Negril

We continue to highlighting the fun side of researching in Jamaica. We visited the breadbasket parish of St. Elizabeth and went further west into Negril. Again, we use this medium to say thanks to the management and staff at YS Falls for warmly accommodating us - YS Falls is truly breathtaking and we do encourage…