Linkedin research confirms Jamaican findings: The majority of SMEs are using Social Media in their businesses

New research from LinkedIn found that the majority of small and medium-sized businesses (SMBs) are turning to social media for growth. Roughly 81% of SMBs are using social media, according to a LinkedIn study released Thursday, and of those that use social, 94% do so for marketing purposes. – mashable

LinkedIn’s findings are also identical to those found by Balcostics in our Jamaican SMEs Survey Report, where 78% of Jamaican SMEs indicated that they were actively using Social media in their respective businesses. See visualization of our results below:

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Are you currently using social media in your business? If not, now is a great time to start (Just look at the data)!

At Balcostics our mission is to empower decision makers with the required data and information to make better decisions. Learn more about our full list of research outsourcing services for individuals and companies: Click here

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Top Six Financial Companies on Facebook: Jamaica

Are the number of Facebook ‘likes’ a true representation of customer appreciation/satisfaction with their respective financial institution?  Is social media presence a true reflection of customer satisfaction with a company? Which financial company is winning the social media war in Jamaica?

Could there be a relationship between social media ‘likes’ and company profit? What do you think?

See our Infographics below and judge for yourself!

At Balcostics our mission is to empower leaders with the required data and information to make better decisions. Learn more about our full list of research outsourcing services for individuals and companies: Click here