Research behind the most successful relationships & other news via twitter

Twitter news on researchThis week’s list of informative & socially interactive research posts via twitter – collected between March 24 & 30, 2014. Looking at “what makes a relationship successful”, to findings  suggesting that “physical activity may protect eyesight as we age”. Check out the full list below:






New research predicts that rising temperatures will result in more violent crime & other research news via twitter

Twitter news on researchList of 20 informative, controversial & socially interactive research post via twitter – gathered between February 24 & 28, 2014 – looking at “rising temperatures and its effect on violent crime”, to findings that “indicate coaches influence doping” and the fact that teachers work more “unpaid overtime” than any other sector, among several others.





















Who was first? Development or Information

Information goes hand –in hand with development. The most developed countries are the most informed countries (USA, Canada, Germany, Singapore), these countries have readily available data on almost all aspects of their society’s, behaviour, attitude, consumption, economy, internet usage etc.

who was first

The global growth of the internet and social media networks (Twitter, Facebook, Foursquare ect.) has transitioned us into an era of big data.  The United States (US) have collected so much online data on its citizens, that they are having problems making sense of it – now that’s a good problem to have!

While in developing countries, its extremely difficult to source information in most areas – with the exception of Economic & Government statistics. This is a problem, we at Balcostics are working to solve. It is also aligned with our mission, “to empower leaders with data & information for better decision making”.

We continue to receive requests for data relating to SMEs in Jamaica and several individuals and organizations have expressed their gratitude for our free SMEs Survey Report. We have plans for similar reports in other emerging areas with high data deficiencies.

Have you ever had problems sourcing information in Jamaica? Which area (s) would you like some information on, but having problems finding same? Do share with us your comments.

Written by:

Luwayne Thomas (Co-Founder @Balcostics)

At Balcostics our mission is to empower decision makers with the required data and information to make better decisions. Learn more about our full list of research outsourcing services for individuals and companies: Click here

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Top 5 Posts in 2012: Balcostics’ Year in Review

2012 came with its fair share of challenges and triumphs. We take this opportunity to thank everyone for their encouragement and support. See below some stats on our website and what you our viewers found most interesting in 2012.

The following shows the ‘Top Five Posts‘ that got the most views in 2012:

  1. Top 10 Dancehall/Reggae Artistes on Social Media
  2. Winning Schools: Champs stats from 1910 – 2011
  3. Food for Thought: The Research behind eating Jamaican
  4. Exploiting Jamaica’s Hydroelectric Potential
  5. Is there a methodology for collecting Big Data?

Facebook, reddit, twitter & linkedin were among the top referral sources to

how did they find balcosticsVisitors to came from across the world, 122 countries in total. The majority of visitors were from Jamaica, The United States & Canada.

Where balcostics visitors

Conducting Online Surveys: Pros & Cons

With the explosion of internet usage globally, it was inevitable that surveys would eventually utilize the online medium to capture required data. The advent of Facebook and Twitter, has further resulted in a paradigm shift – it is now easier to find people on Facebook/ twitter than at a park (base on our informal observations). With smartphones as well, people now have access to all their social media and email messages instantly. It is because of this, why many researchers have opted for the online route to garner and sometimes cajole responses from online users. In the process of collecting data online however, one should be aware of the following:

Some Advantages of online surveys:

1. You can do it yourself! Yes you can! It is really really simple.

2. It cost significantly less – doesn’t require large sums to execute your data collection and entry

3. Diverse distribution channels – survey can be accessed via email, facebook, twitter and on a website. You are allowed to question the people you wouldn’t meet in the park!

4. Convenience – respondents (people completing the questionnaires) have autonomy over time and place where they choose to answer survey questions.

Some Dis-advantages of online surveys:

1. Low response rate – people have friends to talk to, pictures to see, who has time to answer questions?

Possible Solution: People respond to incentives, so ensure as an order of priority that there is a ‘good enough carrot to entice the rabbit’. There needs to be an opportunity to win something special e.g Iphone or a gift certificate

2. Sample not representative – this is especially true when you’re distributing a survey on facebook/ twitter. You have no control over who is answering. You might want only Jamaicans, or persons within a specified age group who are Jamaicans! The fact remains that people outside your specified demography can and will answer your survey – especially when there is a good prize to be won.

Possible Solution: only distribute general surveys on Facebook/ Twitter, where the demographics of the sample is of little significance.

3. Missed deadlines – since people have complete autonomy as to when and where to answer your survey, the responses might be slow in coming, which might delay your entire project.

Possible Solution: In the case where you have an email listing – follow up emails and possibly phone calls would be appropriate to remind persons to complete survey.
In the case of twitter/ facebook – it would boil down to an incentive issue again! Where early respondents would be better place to win, or something special (similar to ladies free before 12pm).

Please leave a suggestion/comment, we do appreciate it.


At Balcostics our mission is to empower leaders with the required data and information to make better decisions. Learn more about our full list of research outsourcing services for individuals and companies: Click here